Successfully 10x Deal Sizes – A Case Study
At a time when every decision can make or break momentum, the most visionary founders know this truth: scaling isn’t just about building more, it’s about building smarter.
One of the many success stories from Reimaginez involved a brilliant serial founder and CEO leading a Series A health-tech company. Their mission was strong, but something was holding them back.
Their challenge? Increase yearly revenue and secure larger commercial partnerships to strengthen market position.
The real issue? A disconnect between teams, unclear product-market fit, and a lack of strategic clarity on who their dream customers actually were.
Outperforming Expectations
Here’s how we helped turn things around:
1. A Unified Vision – We aligned the entire company around one clear, compelling direction. The high performance culture became the glue that connected commercial, product, and engineering teams under a shared language and mission.
2. Refined Strategy – Together, we sharpened their commercial positioning, clarified dream personas, and upgraded their offerings to better meet the goals of their most valuable customers.
3. Deep Alignment – We bridged the gap between commercial and engineering, creating a culture of high trust, high performance, and true collaboration.
The result? A 10x increase in average deal size from $5k to $50k. Revenue accelerated, major partnerships were won, and the company emerged as a leader in its niche.
This is what happens when culture and strategy work as one.
Curious to Learn More or Know Someone Who Would Benefit in Investing in Culture and Growth?
Explore our programs for the different stages of your company focus on:
Together, Let’s Achieve Greatness
