The High Performance Founder

Executive Coaching Programs for Impact-Driven and High Achieving Founder

Are you looking for a Master Teacher / Founder Therapist / Yoda in your corner?

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High Performance Programs for Founders

Have you ever wished to have Yoda by your side, helping you choose between the million paths ahead?

Have you ever wanted a co-founder to magically appear to help you make the hard decisions that keep you up all night? Have you ever wanted someone to do for you what you do for everyone else? Someone who sees your potential and has your back?

 

These are just some of the ways Therése has been described by her founder clients on the journey they have taken together, as she made sure they received the support they needed.

Are you looking for someone in your corner? 

Therése has been empowering High Achieving individuals for over 20 years through her transformative change programs where everything is done with a purpose.

 

Each journey starts with a first step based on your dreams and goals.

 

So the question is, whom do you wish was on your side, as you make your way through your own hero’s journey?

REQUEST A DISCOVERY CALL

Are you looking for someone in your corner? 

Therése has been empowering High Achieving individuals for over 20 years through her transformative change programs where everything is done with a purpose.

 

Each journey starts with a first step based on your dreams and goals.

 

So the question is, whom do you wish was on your side, as you make your way through your own hero’s journey?

REQUEST A DISCOVERY CALL

Therése is often referred to as

Yoda 
Stand-in Co-founder
Founder Therapist
CEO Advisor
Master Teacher
Performance Coach

by founders, CEOs and investors

James Benedict

Co-Founder & Vice Chairman at Bedowin360 Capital and Co-Founder & Co-CEO at Left Tackle Capital

I have had the pleasure and privilege of working with Therese on building a people and purpose-centric culture and highly recommend her to anyone who is serious about elevating their performance and improving the quality of their life. She helped me see and understand myself, and has given me the tools for how to take my professional and personal life to another level.

Sridhar Iyengar

Founder and CEO at Elemental Machines

Therese is always well-prepared and proactive in her teachings to ensure that her clients maximize the value of the programs. When I talk about Therese with fellow founders, I often refer to her as a “founder therapist” – someone that can empathize and share the burden of your journey and help you navigate successfully. I’ve personally recommended her to many of my founder friends who have subsequently gone on to refer her to their friends – a testament to her continued impact.

What Clients Love About Our Delivery

Proven track record of 20 years working with 1,000+ founders and C-level clients and impacting 30,000+ company cultures. Therese is often referred to as Yoda, Stand-in Co-founder, Founder Therapist, CEO Advisor, Master Teacher, and Performance Coach by founders, CEOs and investors. 
Deep understanding and experience with High Achievers’ and founders’ lifestyles and mindsets.
Strategic, operational, and tactical support for transforming company cultures, developing high achieving leadership abilities, aligning strategic direction, and delivering transformative growth.
Actionable change with proven, proprietary frameworks and tools aimed at achieving success, accelerating performance, and increasing engagement.
Every program is uniquely tailored around your values, your goals, your dreams, and your priorities. Every session is different, and the entire experience is designed to address the most urgent and impactful crossroads, decisions, uncertainties, and goals you have.
The greater commitment, the more transformative it will be, and the more opportunities you will have to discover and address all aspects of your business and your life which contribute to your success, wellbeing, and fulfillment.
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Executive Coaching Can Increase Work Performance by 70%



A High Performance Executive Coaching Program for Impact-Driven and High Achieving Founders

Introducing
The High Achieving Founder –
The Thriving Founder™ Program

Executive Coaching Programs Designed for Achievement

The High Achieving Founder – The Thriving Founder™ program is holistic, experiential, and practical. It is designed to maximize your immediate impact and value over time by creating and scaling the structures and conditions necessary to thrive sustainably as positively disruptive founders and leaders. 

 

Designing and Scaling High Performance Culture

Learn how to align your people around your vision, effectively champion your best people, remove toxicity, and amplify your impact by designing and scaling a high-performing culture.

Leadership of High Growth Company

Learn how to excel in the role of the leader, navigate the wilderness, and build a strong ecosystem.

 

High Impact Leadership and Team Building 

Learn how to elevate your company by understanding how to effectively recruit, develop and lead High Achievers, boost their performance, and help them thrive through the leadership philosophies of tomorrow.

 

High Achieving Mindset, Performance and Lifestyle Design

Learn how to tap into your brilliance, build forward momentum through a sense of achievement, peak performance, and design an environment in alignment with your values and goals to help you thrive while achieving the seemingly impossible. Explore the power of value-based lifestyle design and experience greater fulfillment, direction, and achievement.

Executive Coaching Programs Designed for Achievement

The High Achieving Founder – The Thriving Founder™ program is holistic, experiential, and practical. It is designed to maximize your immediate impact and value over time by creating and scaling the structures and conditions necessary to thrive sustainably as positively disruptive founders and leaders. 

Introducing
The High Achieving Founder –
The Thriving Founder™ Program

Designing and Scaling High Performance Culture

Learn how to align your people around your vision, effectively champion your best people, remove toxicity, and amplify your impact by designing and scaling a high-performing culture.

Leadership of High Growth Company

Learn how to excel in the role of the Leader, navigate the wilderness, and build a strong ecosystem.

High Impact Leadership and Team Building 

Learn how to elevate your company by understanding how to effectively recruit, develop and lead High Achievers, boost their performance, and help them thrive through the leadership philosophies of tomorrow.

High Achieving Mindset, Performance and Lifestyle Design

Learn how to tap into your brilliance, build forward momentum through a sense of achievement, peak performance, and design an environment in alignment with your values and goals to help you thrive while achieving the seemingly impossible. Explore the power of value-based lifestyle design and experience greater fulfillment, direction, and achievement.

Why Reimaginez?

At Reimaginez we care about your legacy. We offer a unique set of tools and insights for you to thrive as a Founder. We will be the tribe to root for your success, unlock your potential and allow you to understand and use your true brilliance. 

As a Founder and CEO herself, Therése understands this journey — she empathizes with the daily challenges. Her own path as a Founder has been unconventional, giving her unique insights and the ability to find shortcuts to success. You’re not alone; we have your back. 

With new and unique frameworks along with customized methodology on how to approach challenges, we will allow you to keep learning and growing as a thriving Founder and change-maker. 

Jan Schnorr

Co-founder of C2Sense

Therése is an extraordinary Founder/Executive Coach, and working with her continues to have a significant impact on my career and life.


Therése is exceptional at custom-tailoring her frameworks and individual advice to create an immediate as well as long-lasting impact. I couldn’t be happier about working with her and have recommended her to many founders and other High Potential and High Achiever friends and colleagues.

Highlighted Case Studies and Success Stories From our Cultural Design and Founder/Executive Coaching Programs

3x Annual Recurring Revenue (ARR), positioning the company as the dominant player in their niche

LEARN MORE

Merging Two Rival Companies Into One Thriving Company and Culture

LEARN MORE

Designing His Best Life After a Successful Company Exit

LEARN MORE

From CTO to CEO – Succeeding as the Leader of a Fast-Growing Startup

LEARN MORE

Codifying a Startup’s Culture to Keep and Attract the Best Talent During Extreme Growth

LEARN MORE

Tripling The Equity Stake

LEARN MORE

Realigning and Launching a Successful Impact Fund

LEARN MORE

Want to read more?

See the full list here

Meet Therese Gedda – Founder and CEO

Therése Gedda is the Founder and CEO of Reimaginez.

Therése is an award-winning entrepreneur and a champion of building thriving people and purpose-centric cultures. Her vision is to transform companies’ cultures from toxic or mediocre to thriving, brilliant ones.

Therése brings 20+ years of entrepreneurial experience from running multiple companies including tech startups to Reimaginez. She has developed proprietary frameworks proven to deliver transformative change in both fast-growing companies and large organizations.

Therése has worked directly with over 1,000 founders, CEOs, and C-level executives over the years, and she is often referred to as “Yoda,” “Master Teacher,” and “Founder Therapist” by founders and CEOs. She has also been named by the Nordic 100 as one of the most influential and impactful entrepreneurs from the Nordics and received the Future Innovator Award given in memory of Alfred Nobel.

 

Therése has been an invited Keynote Speaker in over ten countries on topics such as Company Culture, the Future of Work, and the High Achiever Mindset where she has inspired tens of thousands of people.

She has been featured at exclusive invitation-only events led by companies such as Apple and LVMH, as well as international conferences such as Inbound in Boston where she appeared alongside Michelle Obama, Adam Grant, and Brené Brown. Other notable conferences include Viva Tech in Paris, Renaissance Weekend in New York, Davos Decompression in St Moritz, TEDx in Stockholm, and Web Summit in Dublin.

Offstage, Therése has been featured in NBC News, Fortune, CBS, and VentureBeat, to name a few. Today Therese is based in New York City, working on amplifying Reimaginez’s impact on championing high achieving leaders committed to thriving high performance company cultures.

Meet Therese Gedda – Founder and CEO

Therése Gedda is the Founder and CEO of Reimaginez.

 

Therése is an award-winning entrepreneur and a champion of building thriving people and purpose-centric cultures. Her vision is to transform companies’ cultures from toxic or mediocre to thriving, brilliant ones.

 

Therése brings 20+ years of entrepreneurial experience from running multiple companies including tech startups to Reimaginez. She has developed proprietary frameworks proven to deliver transformative change in both fast-growing companies and large organizations.

 

Therése has worked directly with over 1,000 founders, CEOs, and C-level executives over the years, and she is often referred to as “Yoda,” “Master Teacher,” and “Founder Therapist” by founders and CEOs. She has also been named by the Nordic 100 as one of the most influential and impactful entrepreneurs from the Nordics and received the Future Innovator Award given in memory of Alfred Nobel.

 

Therése has been an invited Keynote Speaker in over ten countries on topics such as Company Culture, the Future of Work, and the High Achiever Mindset where she has inspired tens of thousands of people.

 

 

She has been featured at exclusive invitation-only events led by companies such as Apple and LVMH, as well as international conferences such as Inbound in Boston where she appeared alongside Michelle Obama, Adam Grant, and Brené Brown. Other notable conferences include Viva Tech in Paris, Renaissance Weekend in New York, Davos Decompression in St Moritz, TEDx in Stockholm, and Web Summit in Dublin.

 

Offstage, Therése has been featured in NBC News, Fortune, CBS, and VentureBeat, to name a few. Today Therese is based in New York City, working on amplifying Reimaginez’s impact on championing high achieving leaders committed to thriving high performance company cultures.

Alex Nichols
Co-Founder at florrent

…this is why I am so thankful that Therése and Reimaginez have built novel frameworks filled with space for empathy and understanding that allow her to be an uncommonly effective founder and culture therapist. Her keen eye for maximizing strengths and minimizing growing pains for founders and companies is, from my experience, unique in its approach and effect, and I would recommend to anyone running a company that understanding Therése’s perspective will be of inestimable value.

Jakob Persson

Co-founder and CTO at NodeOne

Highly driven, goal-focused and with an extraordinary degree of commitment. She is also an advocate of entrepreneurship and has helped countless people on their path to building their business. I count her among the most inspirational and brilliant people I have the fortune to know.

Ready to make long lasting outsized impact?

REQUEST A DISCOVERY CALL

Want to Learn More About Designing High Performance Cultures? ​

20 years Track Record, Served 1,000+ Founders & C-level clients
Delivered 2,500+ Keynotes & Impacted 30,000+ Company Cultures

New York City – Boston – Stockholm – London

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ACCESS FOUNDERS CONFIDENTIAL

Welcome to Reimaginez

We are so glad you’re here
We can’t wait to talk to you about high performance thriving cultures

Welcome to Reimaginez

We are so glad you’re here
We can’t wait to talk to you about high performance thriving cultures

3x Annual Recurring Revenue (ARR), positioning the company as the dominant player in their niche

Client: High-growth, VC-backed life sciences company headquartered in the US.

Challenge: Engage a mixed culture of High Performers and Cruisers to develop and scale a High Achieving Culture during an unprecedented period of growth, fundraising, growing pains, and new business.

Results: To implement a cultural transformation, we focused on a mix of strategic, tactical, and operational programs and initiatives. Reimaginez implemented several cultural initiatives and training and development programs, which enabled the team to experience a 50% increase in growth with High Performers.

To level up the team, we implemented several Futuristic Leadership Programs for management and next-generation leaders to strengthen and level up the teams. Alongside the client, we also advanced the culture and leadership from a mixed performance to a High Achieving Culture.

 

We helped the company to develop a proven recruitment methodology to attract more culturally aligned High Performers; the client adopted and implemented the proprietary processes, models, and frameworks that included The People and Purpose Centric Recruit on Culture Framework™.

 

We helped the company shift to a fully-remote model, align resources and people, and scale the company. Additionally, we leveraged product-market fit to increase market share that led to becoming the dominant player in their niche by creating a 3x growth in Annual Recurring Revenue in one year.

 

Merging Two Rival Companies Into One Thriving Company and Culture

Client: High-growth, VC-backed life sciences company headquartered in the US.

Challenge: A (smaller) company, our client, acquired a (larger) competitor making it crucial to align and integrate two competing companies on culture, leadership, and strategy. Not only did these competitors differ in dynamics and cultures, but also languages, foundations, challenges, and opportunities. Some might have called the environment of the acquired company mediocre or challenged.

Results: To successfully orchestrate a cultural integration, it was crucial to get the key players to agree on a joint vision that would provide a common ground to perform, collaborate, and thrive as a single unit. Reimaginez worked with the c-suite and key stakeholders of each of the companies to establish a deep level of trust and support. Uncovering unifying threads around values, goals, and leadership and developing and implementing the cultural integration plan ensured a smooth integration, setting them up for future success and exponential growth.

 

 

Designing His Best Life After a Successful Company Exit

Client: Founder and former CEO of a successful series-B Life Science company.

Challenge: Reconnecting with self-sovereignty after complete immersion in his company for over a decade.

Results: After over a decade of complete focus on launching and scaling his company, he realized that he hadn’t made time for himself or self-discovery. After successfully exiting his company, he faced the challenges and complexity of the open road ahead with too many options and requests. Instead of jumping right back into the startup world, Therése and the Founder worked on his deep self-discovery and personal alignment as well as the pursuit of his legacy. This journey led him to a place where he is in the best shape of his life, has a deep sense of self, and acts with intention and meaning in every part of his life.

 

 

From CTO to CEO – Succeeding as the Leader of a Fast-Growing Startup

Client: Founder and CEO of a series-A BioTech company in Boston.

Challenge: Transforming a highly technical and scientifically brilliant Founder into an effective CEO.

Results: This serial Founder and former CTO who focused on technical development and intellectual property, had previously started and successfully sold two companies prior to launching this startup as a CEO. The underlying challenges were mainly connected to the different skill sets required as a CEO – being in the driver’s seat of a highly specialized team while also focusing on fundraising, recruiting talent, keeping the culture thriving, and pitching the startup to audiences around the world.

During this personal and professional transformation, the Founder grew into an effective and visionary leader, launching multiple products, closing major partnerships, raising venture capital, and successfully growing the company into a dominant player within their niche. While working with Therése, the Founder was also able to stay true to his roots as a High Achieving Empathic Giver.

 

 

Codifying a Startup’s Culture to Keep and Attract the Best Talent During Extreme Growth

Client: Founding team of a series-A startup within Artificial Intelligence in the US.

Challenge: Keep their current team members highly engaged and thriving while more than doubling their workforce within three months.

Results: Therése and her team worked closely with the CEO and the founding team to codify and strengthen their culture in order to impact everything from core leadership philosophies, recruitment processes, delegation and accountability to new KPI’s and internal rituals to celebrate successes. Upon completion of the projects the company celebrated its reinforced identity and grew with an increased confidence and speed, setting themselves up for their next stage of growth.

 

 

Tripling The Equity Stake

 

Client: First-time Founder and CEO of a Series-B biotech company in the US.

Challenge: During the company’s series-B funding round, the CEO was at risk of being diluted further and only left with 3 percent of his business.

Results: The first step was to identify key issues that included board and investor relations, corporate positioning, and competing priorities. Therése helped the CEO develop sophisticated negotiation strategies and tactics to strengthen him personally and professionally against a combated board. Together, their work resulted in a closed funding round with a 9.5 percent equity stake, and the CEO earned renewed confidence from the board and company.

 

 

Realigning and Launching a Successful Impact Fund

Client: Highly empathic lead investor with 20+ years of experience in New York.

Challenge: Uniting and realigning investors and management to successfully launch an innovative fund of funds.

Results: Therése and the founding partner uncovered the underlying challenges to realize the inspired vision for the fund, which included a new launch strategy, management team alignment, and cultural foundation. Together they worked on addressing each challenge and unified the management team around the new strategic direction and action plan. This was quickly followed by successfully closing the funding round with new partners and launching their first targeted investments.

 

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